Retail Digital Transformation Unleashes Opportunities
The gap between digital and physical retail experiences is closing. Ultraconvenient, frictionless, omnichannel shopping, backed by operational efficiency, is now a requirement for retailers to stay informed and be profitable in business.
As a technology leader, Intel has a long history of advancing retail technology through collaboration with retailers. Along with our vast ecosystem of partners, Intel offers a wide array of innovative, intelligent technologies and solutions built on common, open infrastructure to deliver the flexibility, performance, security, and versatility required to address the challenges of today and ready retailers for future advancements.
Customers, accustomed to the immediacy and convenience of e-commerce and the availability of engaging, informative digital content at their fingertips, now look for that experience to extend into the physical store. Shoppers have also become more discerning, changing brand loyalty based on perceived negative experience, product availability, and alignment with their values, including a proven commitment to sustainability from the retailers they frequent.1 At the same time, retailers are faced with fewer staffing resources, supply chain delays, product availability vulnerabilities, and shrinkage.
As a strategy to meet customer needs and address operational challenges, winning retailers are embracing retail digital transformation, investing up to three times their IT spend2 to create connected, intelligent, end-to-end infrastructure that leverages the edge for faster, near-real-time actionable insights and the cloud for deeper data analysis across systems.
Intel is well positioned to help retailers achieve their transformation objectives and accelerate time to value with optimized market ready software tools and technology. With innovative technology that meets the needs of new use cases, retailers gain IT architectures that scale, enabling quick solution delivery from their business to the edge for future-proof operations.
Discover Retail Solutions
Solutions from Intel and our ecosystem partners are proven, scalable, and interoperable with open standards to help accelerate innovation, operational transformation, and time to customer and business impact.
Frequently Asked Questions
Retail technology encompasses digital systems, solutions, and innovations used in physical retail locations and online platforms for both customer-facing and operational efficiency. It forms the backbone of retail digital transformation.
Modern retailers deliver quality customer experiences using a variety and range of technologies, including sophisticated point of sale (POS) systems that compile purchase data, customer history, and inventory movement. Additional technologies include digital signage, self-service kiosks, and analytics to provide personalized recommendations based on prior behaviors. Automated checkouts have become mainstream with touchless self-checkout options that use computer vision. Smart shelves power real-time inventory validation while robotics handle warehouse tasks. Essentially, retailers depend on retail technology to deliver enhanced customer experiences and smarter operations.
Intelligent retail technology delivers enhanced customer experiences through predictive analytics to understand customer preferences and behaviors and artificial intelligence to tailor customer journeys. Further, intelligent retail technology supports retailers in monitoring stock par levels to avoid having too much, or too little, product on hand.
Edge computing-enabled Internet of Things (IoT) technologies and solutions for retail, including sensors, kiosks, POS systems, and other internet-connected devices, allow businesses to collect, analyze, and act on data in near-real time. When integrated with other business systems and supported by modernized network infrastructure, data from IoT devices can be used by retailers to provide personalized, safer shopping experiences and improve inventory accuracy and operational efficiency, all key to delivering frictionless omnichannel consumer experiences. For example, IoT in retail means a customer can scan a store window with their phone to learn about a product or price, a sales associate can access the store’s inventory via a tablet, or an enabled inventory tag can be read by a smart watch.
Información sobre productos y desempeño
"El nuevo consumidor normal: cómo la pandemia cambió a los consumidores para bien". IHL Group, patrocinado por Intel, 2022. https://www.intel.com/content/www/us/en/retail/resources/ihl-new-normal-consumer-report.html.
"Cerca del 90 % de las ventas de comercios minoristas en 2021 para pasar por las tiendas locales según nuevas investigaciones". IHL Group, 12 de enero de 2021. https://www.ihlservices.com/news/analyst-corner/2021/01/nearly-90-of-retail-sales-in-2021-to-go-through-local-stores-according-to-new-research/.